Senz° is born from an original project by Gerwin Hoogendoorn, student of Engineering and Industrial Design. After breaking three umbrellas in a week, the idea came naturally in his mind: to create an umbrella capable of withstanding bad weather without damaging. After convincing his university colleagues Gerard Kool and Philip Hess, the three of them founded Senz° in 2005. The collection proposes a series of umbrellas with a unique and captivating design, patented to bear wind gusts up to 100 km/h. One year later, they entered their umbrella line on the market, obtaining a great success and winning a great number of design prizes and recognitions: red dot design award, iF design award (Gold), IDEA award (Gold), Good Design Award, Observeur Design Award (Star) and Dutch Design Award.